HERE for the BADGE

Here for the Badge was made for the cruise addicts, the ship hoppers, the badge chasers, and the Roll Call legends who know that every sailing deserves a shirt.

We make merch that says exactly what you’re thinking:
“I’m just here for the badge.”

White T-shirt with an orange circle featuring the word "LOADING..." and a loading bar graphic.
White T-shirt with green circle and loading bar graphic on the back
White t-shirt with blue circle graphic and loading bar that says 'LOADING...'
White T-shirt with a purple circle and a loading graphic on the back.
White T-shirt with a yellow circle and a loading bar graphic on the back.
White t-shirt with a blue circle graphic on the back, featuring the text "LOADING..." above a loading bar graphic.
White T-shirt with a "Loading..." progress bar graphic on the back.
Man wearing a light blue T-shirt with "I'm just here for the badge" text, standing on a cruise ship deck with ocean view in the background.
Person holding a tote bag with 'Planning Badge Things' text and colorful dot pattern.
Person holding a towel with text 'Badges loading...' and colored dots on a beach.

Badge Fam Starts Here

Four people smiling, wearing "Badge Fam" T-shirts, blue skies and ocean in the background.

We’re not just another cruise merch shop—we’re a movement.

A family making heart shapes with their hands against a sunset background.

Three generations, one mission: sail every Royal Caribbean ship and collect every badge.

What started as a family group chat turned into something bigger—cruise merch for the badge-obsessed.
Come meet the crew behind the dots.

From Family Tradition to Badge Obsession

Contact Us

Have something to share, want to chat badges? Have a design you’d like to see? Whatever it is, we’d love to hear from you.